How we can help you get more sales – a targeted collection
We offer particular services to help your company to better exploit a new or
existing market by having a collection of patterns which are targeted at a proposed
market.
· Recolouration of groups of existing designs
· Creation of new design collection
These give you a selling advantage in these markets by your designs being in
tune with the theme and style trends of the market and their coloration suiting
the current market trends. This provides a good basis to boost your sales with
the right products.
How to do it - steps involved
Recolouration of groups of existing designs for proposed market
1) Agree on target market and level within it
2) Agree on budget price and terms of reference - quantity of designs to be
reviewed, recoloured, colourways per design
3) Review group of your existing designs and identify designs suitable for the
target market
4) Select a group of designs to be recoloured for target market and present
to client for agreement
5) Create group of colourways for each selected design and present to client
to select
6) For woven designs recommend additional yarn colours to be added to your current
range
Creation of new design collection for proposed market
1) Agree on target market and level within it
2) Agree on budget price and terms of reference - quantity of designs to be
recoloured, colourways per design
3) Create in stages new designs group and present to client for their agreement
4) Create group of colourways for each selected design and present to client
to select
5) For woven designs recommend additional yarn colours to be added to your current
range
What you need to supply
1) Images of current collections either digital or on paper or cloth showing
at least the repeat
2) Available yarn colours in case of woven designs
3) Proposed market and level together with indication of competitor and target
client companies
4) Introduction to agent with whom you work in the proposed market if you have
one
5) Examples of different qualities available for the fabrics you wish to sell
in proposed market, size, specification and price
Working at a distance
· No need to meet although useful to have an initial meeting
· Make contact by email, fax, telephone, post
· Located in English midlands near National Exhibition Centre NEC @ Birmingham
What we offer
· Experienced and professional knowledge of markets
· Proven professional design status, competence, innovation and expertise
· Designs specifically created for client
· Access to marketing and production expertise
· Access to textile agents
How we work
· In stages, so our client is fully informed at every step in the project
up to completion in a cooperative manner
· Your agent can be involved if desired. We are happy to keep him informed
and involved
· Agree price or budget in advance
· No unexpected charges or price increases
Presentation of designs etc
o More colourways than needed are created to enable client to make selection
which could overlap with other markets
o Designs are created in stages with more proposals created to enable client
to make selection
o Designs are supplied showing their full repeat and are fully coloured for
printed products
o Designs for woven products can be supplied as a coloured section/part of the
design which contains all the design colours and a full sized outline design
in repeat
o Colourways of designs are show as a coloured section/part of the design containing
all the design colours
o Digital images are used to speed up our communications and will be sent to
client in advance of the artwork required
Terms of business
payment
· 30 days after invoice
· Initial payment in advance of start of work and others staged
· Currencies Euros, US$, GBP
· Terms of business subject to Laws of England